Posts Tagged ‘Blog Hints’
Description of ‘Blog Hints’ Tag:
Helpful hints to improve your Blog.
Friday, February 18th, 2011
WordPress is a web-based software that allows users to create and manage websites and blogs. The open source structure enables people from around the world to contribute to and maintain their WordPress website whether on WordPress’ web server or installed on their own web server. Although WordPress initially began as a blog tool it has developed into something so much more. By utilizing plug-ins, widgets, and themes users have the opportunity to fully customize their experience. A plug-in is software that can be added to existing software, like WordPress, which adds a new specific capability to the larger software application. For a full list of WordPress product features visit WordPress Product Features.
There are over thirteen thousand plug-ins available for the WordPress software making it extremely easy to tailor it to your specific uses. The following are some useful SEO plug-ins that the WordPress open source community has provided.
All-in-one SEO plug-ins such as WordPress SEO and SEO Scribe are designed to perform overall multiple SEO tasks that include optimizing content faster, providing great keywords, maintaining reader engagement, constructing quality links and increasing traffic! Most of the all in one SEO plug-ins operate similarly and perform similar functions. The following are among the most utilized all-in-one SEO WordPress plug-ins:
Below is a list of related, individual plug-ins that can be helpful in improving your blog or website’s Search Engine Optimization and enhancing Social Media Marketing:
AddToAny creates a customizable panel that showcases social networking sites. It makes it extremely easy and convenient for a visitor to submit to any social networking sites. The share menu organizes the social media sites according to most visited.
SEO Friendly Images:
The SEO Friendly Images WordPress plug-in automatically adds the “ALT” and “title” attributes to any images on your
… Read the rest
Friday, December 24th, 2010
Hello there! Welcome to the Internet Beacon’s awesome weblog. If you’re here for SEO tips for small businesses, you’ve come to the right place.
What better way is there for a company to get simple, convenient, and immediate messages to their customers than micro blogging? That’s exactly what Twitter does by offering an effective and useful tool for companies to employ with limitless possibilities. The rise of Social networking has provided both individuals and businesses with a new and exciting outlet.
Each and everyday millions of users access these social media in order to generate, express and learn concepts from one another. Why wouldn’t your business want to take full advantage of a great resource like Twitter? Still not sure what Twitter is and how to use it check here! Twitter Explained
Twitter will not only let your organization branch out but also show that you’re keeping up with the times. Businesses that are not current with new technologies or are not using tools such as Twitter will always come in second to those embracing the change in technology and social media. Twitter Helps! Express your thoughts, locate resources, build relationships, gain knowledge and generate interest. Can your company afford not to utilize it or an instrument like it?
If you are still weary there is no better reason to advance to the next stage of communication than it simply helps you stay connected. Staying connected to your customers and retaining their future business is a key element for any company, and Twitter offers that. The Twitter communications platform not only connects a business with their customers it also allows real time market research regarding customer feedback. By offering quick insights to the customer’s likes and dislikes Twitter enables companies to see what they are doing right, what they are doing wrong or what they could potentially improve on.
Reliability is a major positive attribute to any company, people need reliability and companies utilizing Twitter communication can offer them an enhanced level of it. Being… Read the rest
Friday, September 10th, 2010
Hello and welcome to the Internet Beacon! We’re an SEO firm in Maryland.
Getting people to listen to what you have to say can be difficult. After all, there are millions of voices all clamoring for the same thing: attention. We want to be heard and we want people to know about our businesses. Well, a blog is one way to do that. It’s been around for years now and people have come to expect them. However, there is an ocean of blogs out there. Something that’s grown in popularity in the last several years is the podcast. Now, if you don’t know what a podcast is, it’s like an internet radio/tv show that’s broadcast out for anyone who finds it. You can find free hosting and recording tools online, and it really just requires a microphone and a cast. You can even do one on your own!
Podcasts are great for many reasons. First of all, they’re portable. Just about everyone today has some form of digital media player. It could be their phone or a separate device. The fact is tons of people have them. You can take advantage of our mobile society and create content people can take with them on planes, trains, and…yes, automobiles.
Another great things about Podcasts is that they are easy to do. As I mentioned before, all it takes is a computer, microphone, and some free editing software. As a note, if you have a Mac OS computer made after 2007, it includes a program called GarageBand, which has podcasting features built into it.
Lastly, podcasts have a more personal touch than a blog or other medium. People can hear and sometimes see you. That establishes a connection between a real person (you) and the service/product you are selling. They can see your company as more than a soulless PR machine and as a collective of people working together.
Podcasting is a great way to spread your message on the Internet.
Thursday, August 5th, 2010
Hey, Josh here from the InternetBeacon.
More info on SEO, check out our SEO Answers page, our SEO Glossary, and our blog posts on SEO.
Today we examine one of the classic conundrums when it comes to web design: using advertising to grow and earn from you website while not turning your page into a seizure-inducing catastrophe. Fear not, this can be done. In fact, lots of people have done this already. Here are a few tips.
Carefully Examine Potential Ads
Unless you really didn’t look at the agreement before posting ads on your site, you should have had a chance to look at some ads that the company runs. If they are all “Click Here! You’re a Winner!” ads with strobe effects and smiley faces, you will probably want to stay away from them. Be cautious, as your ads will affect how people perceive your site.
Take it Slow
Placing advertisements on your site is not an “all or nothing” deal. You can start slowly and examine how different types of ads work. Google, for example, offers very simple, low-impact ads that will give you a taste of how the ad game works in relation to your site.
Match Ads to Content
Some ad networks will do this for you. You tell them what your site is about and some demographic info and they provide you with ads. However, some may not do this and so you need to make sure the ads on your page make sense. If you are writing a blog about home remedies and your page’s ads are about savings on video games, odds are they won’t match your target market.
Thursday, April 1st, 2010
Hey everyone, Josh here from the Internet Beacon. We’re a Search Engine Optimization(SEO) firm located in Finksburg, MD. What we do, SEO, is a form of Internet Marketing. Much like traditional advertising, SEO is all about getting your name out there. In this case, we’re working to get your website in front of customers through search engines like Google and Yahoo. For more information, check out our SEO Answers page and our blog post on SEO.
This week, I’d like to talk about making your website SEO friendly.
Avoid the Photo Album
Unless, of course, you’re hosting a photo album. What I mean here is that while graphics and picture can add a lot to your website, be careful when using them in place of text. Search engines like Google don’t pick up what is inside the image. If it is an important piece of information for your site (i.e. a keyword, area of focus), try using text to represent it. This way you don’t miss out on getting noticed.
I’ve talked about this before, but making sure your content makes sense goes a long way towards successful SEO. A part of our work involves making sure things like keyword density are where they should be. If instead of three solid paragraphs of information, say company history, you have ten two sentence groupings, it will be harder to work with your site. This could involve a large amount of proposed rewrites, which takes more time.
Know Your Site
Using keywords is an important part of SEO. However, you must use the right keywords. If your site is about selling your organic fruit directly to customers, then words like “banana” and “kiwi” will likely come up a lot. However, if you sell bulldog themed neckties, odds are these do not fit. This is important. Part of how your site is ranked is based on the text, so make sure it is relevant.
That’s all for this week. Thanks for stopping by! We’ll see you next week.
Friday, March 26th, 2010
Hey everyone, Josh here from the Internet Beacon. We’re a Search Engine Optimization (SEO) firm located in Finksburg, MD. What we do, SEO, is a form of Internet Marketing. Much like traditional advertising, SEO is all about getting your name out there. In this case, we’re working to get your website in front of customers through search engines like Google and Yahoo. For more information, check out our SEO Answers page and our blog post on SEO. This week, I’d like to talk about creating a buzz in social networking.
Everybody Likes Free Stuff
This is universally true. Whether it’s pens, hats, or coffee mugs, people love getting things for free. Check your desk, odds are you have a pen from a business you’ve visited recently. Promotions on the Internet are similar. You want to give customers something of yours for free so that they come back for more and, at the same time, tell their friends to visit your site. Twitter is great for this. It requires very little interaction on the part of the user, as they simply follow your company name (i.e. @IBeacon) and receive updates from you. Many businesses have used this to attract traffic. They give away free software, consultations, etc. Find what works for you and give it a shot.
People Want the Inside Scoop
Along the lines of giving away free stuff, many people want to know what is going on before others do. You should reward people for their interest in your company. For example, the website Penny Arcade has a mailing list that only sends out a message occasionally, but they always include coupon codes and links that are not publicly broadcast. This is a great way to treat loyal online customers. Try posting a coupon code with limited use on a company Facebook page and see what happens. Remember to plan for a large amount of people taking advantage of these savings. Don’t say I didn’t warn you!
Make Friends and Influence People
For sites like LinkedIn and Facebook, grouping options exist for people and… Read the rest
Friday, March 19th, 2010
Hey, everyone. Welcome to the Internet Beacon’s blog. My name is Josh. We’re an internet marketing firm located in Finksburg, MD. We specialize in Search Engine Optimization (SEO). SEO means that we work with you and your website to increase its popularity online with search engines like Google and Yahoo. For more information, please check out our SEO Answers page and our previous blog post on SEO. This week, I’d like to talk about increasing traffic to your blog.
Putting Down Roots
A blog is essentially a journal that’s posted online for everyone to see. Blogs are often a part of a community of other bloggers. To this end, informal communities tend to spring up around blogs that associate with a common theme or idea. Use this to your advantage. Leave intelligent comments on blogs with similar topics to your own. However, exercise caution here. You don’t want to go around spamming other people with links to your site. You will quickly become ignored. Rather, simply join into the online conversation. Most sites will offer you a chance to leave a name and website, so use that as your point of contact.
Stick to the Plan
Anyone who has ever worked on a project will tell you that one of the most dangerous things is Scope Creep. Scope creep means that, in addition to the original goal of the project, there are now more things added to the “to do” list. This is a danger to blogs as well. What started as a great way to share your ideas on kangaroo raising has now branched out into stock tips and personal rants. It can happen to anyone, so make sure that you keep your posts on task.
Meeting the Neighbors
Along the lines of getting involved in a community, get to know the people running the other blogs in your area of expertise. Most people relish friendly competition, and this can turn into a pleasant business relationship. For example, there are many SEO Blogs online. Some of the authors of these blogs get together to exchange information, swap stories,… Read the rest
Friday, March 12th, 2010
Welcome to the Internet Beacon’s blog. My name is Josh. The Internet Beacon is a Search Engine Optimization firm located in Finksburg, MD. SEO is a form of Internet Marketing. In essence, we work with you and your website to increase the likelihood of being found in search engines like Google and Yahoo. For more information, check out our page on SEO Answers and our blog post on SEO. This week I’d like to talk about keeping spammers off of your blog.
A blog is a great way to get your particular message out to people around the world. Whether you are sharing recipes, business strategies, or trading baseball cards, a blog can become a hub of activity. Naturally, there are people drawn to these places to take advantage of the amount of activity. These people are called spammers. You can tell who they are because they don’t usually add to the conversation, but rather promote their own site. Keeping these people off of your blog will go a long way towards building its legitimacy. Here are three ways to do that.
1) CAPTCHA Them.
First, please forgive the play on words. Okay, a CAPTCHA is a tool for many
blogs and other sites which requires the user to enter the text they see in an image that looks slightly garbled of distorted. We’ve all seen them. CAPTCHA is used to prevent automated software from just scanning a website and filling in their information. This is a classic method for spammers. The best part of this is that implementation is free and has very little impact on the end user. It is readily available for WordPress as an add-on called “SI CAPTCHA Anti-Spam 2.2.9”. It’s free so go out and grab it if WordPress is powering your blog.
2) Papers Please
Another way to ensure that the comments left on your blog are legitimate is to require users to register themselves. This is an almost surefire way to make sure that comments left are legitimate. The biggest downside here is that many users may not wish… Read the rest
Friday, March 5th, 2010
Welcome to the Internet Beacon blog. My name is Josh. The Internet Beacon is a Search Engine Optimization (SEO) firm located in Finksburg, MD. SEO is a form of Internet Marketing. What we do is work with you to get your website among the top ranked results for select keywords related to your business. For a more detailed explanation, check out our SEO Answers page and our blog post on SEO.
Today I’d like to talk about avoiding SEO companies that promise the world. What I mean by this is someone who will tell you that they can get your website on the top ten results on Google inside of a week or two; or that they know the “secret” of SEO. The truth is SEO takes a lot of time and work if done properly. If not, you may have just thrown hundreds of dollars away. Here are three things to watch out for when choosing an SEO company.
1) The Promise
You’ve met with the young, fashionable director of SEO at “Marketing, Inc Corporation International” about doing SEO for your small business. He threw around a lot of cool buzzwords and told you that, for a small fee, your site will be the most popular location on the Internet. For the most part, this is obviously an attempt to get your money. Let me say this clearly, it is not possible to become, overnight, the hottest thing on the Internet. Thank this guy for his time and move on.
2) The Secret
The website you’ve discovered has finally “found the secret to SEO”. They can’t tell you how, but they have mastered this process. All they need is your money and they will make your site an Internet phenomenon. This is a lie. There is no secret to SEO. It is a process like anything else. Good SEO takes time and, only after that time, will results begin to surface.
3) The Quick Fix (That Lasts!)
Some SEO providers will tell you that all you need is their one time service to meet your SEO… Read the rest