SEO
  SEO Maryland headerSEO Baltimore headerSEO Company header Maryland  
 
    

SEO Blog & Internet Marketing Blog

 

Archive for the ‘Web Hosting’ Category

Description of ‘Web Hosting’ Category:

Posts relating to serving up content for the World Wide Web. Usually works in tandem with server technology.

How often should you be updating your website?

Thursday, October 13th, 2011

Updating a website refers to the addition or modification of content as well as the actual design and layout of the website. Stale websites can quickly discourage web visitors and are one of the major reasons behind high bounce rates. A bounce occurs when a visitor quickly views the page that they have landed on and then decides to leave the site rather than exploring its other web pages. partsofawebsite 160x300 How often should you be updating your website?

How often should you be updating your website:

So, how often should you be updating your website? There aren’t any set expectations for how often a website should be updated. However it is suggested that you perform updates as frequently as possible in order to prevent your website from looking dated and losing your valuable web traffic. It is recommended that you try to update your website at least 1 to 2 times a month. These weekly or monthly updates should be designed for only adding or refreshing content unless the entire website’s design is fatigued. As long as you develop a site that is both visually appealing and easily accessible then your primary updates should focus solely on your content.

When asked, most webmasters and search engine marketers agree that the more you update your content the more impact it will have on your Search Engine Optimization. Updating is especially helpful when it comes to blog content. Continuously adding new blog posts leads to more of your pages being indexed and draws in more visitors and potential customers.

 

Reasons for Updating Your Website:

  • Updating provides your visitors with a visually appealing user experience.
  • Updating your website establishes fresh and relevant content.
  • Updating helps your website get indexed more often.
  • Updating attracts new traffic.
  • Updating increases rank and influences other websites to link to your website.

 

Tips for Updating Your Website’s Design:

Read the rest

Submitting Updated URLs with the New Fetch as Googlebot Feature

Friday, August 12th, 2011

Google’s Webmaster tools now provide users with a new way to submit new or updated URL’s for Google indexing. The fetch as Googlebot feature allows users to identify individual URL’s and submit them to Google’s crawl schedule for index consideration. Unlike the other methods of URL submission the Googlebots will crawl the submitted pages usually within one day of their submission. Although the response time is faster Google will still use the same selection process when considering a URLs inclusion in their index. The Fetch as Googlebot helps Google discover a web page faster but like its natural discovery process there is no guarantee that the page will be included in their index.

fetchasgooglebot2 300x106 Submitting Updated URLs with the New Fetch as Googlebot Feature 

from http://googlewebmastercentral.blogspot.com/2011/08/submit-urls-to-google-with-fetch-as.html, August 2011

In order for Google to crawl and index a page it first needs to know that the site exists. The fetch as Googlebot feature may be a new and convenient method to submit a URL to Google but it’s not the only option. The process of discovery and can take place in a couple of different ways. Traditionally discovery occurs through links which is why it is extremely important to make sure that all your web pages are linked internally. Pages don’t always have external links connecting them, making internal links necessary for bots to travel from page to page.

Google also uses RSS feeds, XML Sitemaps, and Public URL Request to discover URLs that are not yet indexed. An XML Sitemap is a complete list of URL’s that you want Google to crawl for your website. The public URL request is an “Add URL” form that is available for anyone who wants to request that a URL be added to the index. Recently the add URL form has been renamed to the Read the rest

Examining Content Management Systems by Comparing Drupal and Joomla

Friday, March 25th, 2011

Content Management Systems (CMS) are a collection of procedures that are used to organize data such as a website, so that it is easily searched, accessed, retrieved, updated, and shared within a collaborative environment.
content management system Examining Content Management Systems by Comparing Drupal and Joomla
A Content Management System provides tremendous benefits for websites that have huge amounts of data that needs to be clearly organized and updated frequently. The data that a CMS manages may consist of documents, movies, pictures, contact information, as well as any other type of data a website may need to display.

The following is a breakdown of the main functions a content management system provides.

  • Allows large groups of people to add and share data
  • Improves the ease of documenting
  • Improves the communication between users
  • Eliminates some of the duplicate content
  • Assists in data storage and retrieval
  • Restricts and grants access to users based on predefined user authority
  • Ability to update and change your content
  • Reduces maintenance costs
  • Faster creation and change processes
  • More consistency

Web content management keeps track of all the information and data contained within your website and applies any processes to the creation and maintenance of your website. Now that we have the basic understanding of what a CMS actually does let’s take a closer look at two different web CMS software. The two web content management systems that we compared were Drupal and Joomla.

System Requirements:

Both the Drupal and Joomla content management systems are open source, free of cost, and use the PHP programming language. They allow you to build everything from personal blogs to enterprise applications and offer a ton of add-on modules and designs. Drupal uses Apache application server as well as an Apache web server where Joomla uses a CGI application server and is compatible with any web server. In addition both Drupal and Joomla operate using the MySQL database.

Security:

Read the rest


 
  Our SEO Company Serves BaltimoreMaryland, and Beyond.  
 
  seo baltimore footer 1 seo baltimore footer 2  
Maryland
  SEO Blog and Internet Marketing Blog HTML 4.01 800-876-1398 InternetBeacon.com