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Posts Tagged ‘Data’

Description of ‘Data’ Tag:

Examining Content Management Systems by Comparing Drupal and Joomla

Friday, March 25th, 2011

Content Management Systems (CMS) are a collection of procedures that are used to organize data such as a website, so that it is easily searched, accessed, retrieved, updated, and shared within a collaborative environment.
content management system Examining Content Management Systems by Comparing Drupal and Joomla
A Content Management System provides tremendous benefits for websites that have huge amounts of data that needs to be clearly organized and updated frequently. The data that a CMS manages may consist of documents, movies, pictures, contact information, as well as any other type of data a website may need to display.

The following is a breakdown of the main functions a content management system provides.

  • Allows large groups of people to add and share data
  • Improves the ease of documenting
  • Improves the communication between users
  • Eliminates some of the duplicate content
  • Assists in data storage and retrieval
  • Restricts and grants access to users based on predefined user authority
  • Ability to update and change your content
  • Reduces maintenance costs
  • Faster creation and change processes
  • More consistency

Web content management keeps track of all the information and data contained within your website and applies any processes to the creation and maintenance of your website. Now that we have the basic understanding of what a CMS actually does let’s take a closer look at two different web CMS software. The two web content management systems that we compared were Drupal and Joomla.

System Requirements:

Both the Drupal and Joomla content management systems are open source, free of cost, and use the PHP programming language. They allow you to build everything from personal blogs to enterprise applications and offer a ton of add-on modules and designs. Drupal uses Apache application server as well as an Apache web server where Joomla uses a CGI application server and is compatible with any web server. In addition both Drupal and Joomla operate using the MySQL database.


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Geo Marketing Helps You Reach Locally and Globally

Friday, July 30th, 2010

geo target Geo Marketing Helps You Reach Locally and Globally Hey, Josh here from the InternetBeacon. The InternetBeacon is an Internet Marketing firm located in Maryland. Our primary focus, SEO, is a subcategory of Internet Marketing. Similar to traditional advertising, SEO is all about getting your Brand out there. In this case, we´re working to get your website in front of customers through search engines like Google, Yahoo, and Bing. For more quick, useful information, check out our SEO Answers page, our SEO Glossary, and our blog posts on SEO.

A huge part of advertising, especially if you are a small business, is getting the local demographic. Sure you can market to “The Internet”, but that is a large-scale endeavor. A great strategy is to start locally, then move global. To do this, you can explore a form of marketing called “Geo Marketing”, which I will refer to as GM.

GM allows for you to tailor your content and marketing push in order to reach your local market first. There are several ways to accomplish GM effectively. First, you can use software in conjunction with your web server.

The two big uses are gathering data and reacting to that data. As far as gathering data, you can use special software to gather the IP address of the visitors to your site. An IP address is unique to a location, like a ZIP code. Some of them can be more specific than others, but you will still walk away with the general area of the people visiting your site the most. This is very useful information, especially where the next part of GM is concerned, using the data.

First, you can use this data to see how well certain markets are responding to your marketing. If you have been putting up billboards in Town A and there is an increasing… Read the rest

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